A neutral banking app
To design the mobile banking app, we had to take a neutral approach as by no means we wanted to compete with the major banks. Instead, we wanted to inspire them to take traditional banking to the next level. To achieve that, we analyzed the other banks' brand colours and came up with a unique but neutral, yet premium, colour palette.
Stunning clean visuals and motion were at the core of this app which was an innovative approach to what the landscape of mobile apps looked like at the time.